Planet Marketing is a London based sustainability marketing agency with a desire and dedication to drive brands that are benefiting our planet in one way or another.
With an appreciation of the collective effort required to combat climate change, we are committed to marketing businesses with sustainability at the heart of what they do.
Throughout history, brands and marketing have been used as weapons to help companies fight competition, while consumers have been nothing but a territory to conquer. Today, we are all working towards the same goal. A better and healthier planet.
Brands can educate, support, inspire and push the inevitable changes that we no longer can avoid. At Planet Marketing, we want to ensure that brands ‘doing good’ are better understood. Climate conscious marketing is a paradigm shift in the way marketing works focusing on ethics, transparency and authenticity.
The essence of a sustainability marketing agency is to deliver targeted and focused campaigns that amplify the call for planet consciousness and drive business to your brand.
So please don’t be modest. Our team of strategic and creative marketing professionals are all equiped to convey your brand story and take your planet propositions to market, to win you the competitive advantage and new business that you deserve.
A Sustainable Approach
Our commitment to sustainability is reflected in our business operations. We adopt the following practices in order to embed sustainability into everyday action:
SAVING PAPER AND CARBON THROUGH DIGITAL DEVELOPMENT
By focusing on digital marketing, we keep paper consumption to a minimum. Any paper we do use is from FSC approved sources and we send all our waste paper to be recycled. Our own digital hardware is powered by electricity from renewable energy sources, helping us to be carbon-neutral.
AVOIDING WASTE THROUGH HYPER-TARGETING
Through the use of AI and automation, we ensure that target markets are researched and understood as thoroughly as possible to prevent the waste and energy costs associated with adverts and promotions that go unseen. This benefits both the environment and our clients’ ROI.
SPREADING SUSTAINABILITY THROUGH KNOWLEDGE SHARING
We seek to be evangelists for the environmental movement, working with our clients to share intelligent and informed thought leadership that will encourage and inspire others to take action to protect the planet.
ENGAGING THIRD PARTIES AND SUPPLIERS
As an ethical marketing agency, we only work with businesses that share the same environmental values and can demonstrate that they are actively working towards Net Zero targets.
REMAINING ACCOUNTABLE THROUGH CREDIBLE AFFILIATIONS
Our zero carbon footprint is verified by Make it Wild and their carbon off-setting club